I remember when I had to buy a smartwatch; it was honestly such a hassle because I didn’t know the first thing about smart wearables.
I knew I needed it for my workouts, but there are so many of them available on the market. How do I choose one for myself? To be fair, even Harry Potter took some time to choose the right wand; I am just a simple Muggle.
So I did what anyone in my position would do: chose a fitness smartwatch as per ratings, consulted ChatGPT for the options, ordered it, and prayed that it turned out to be what I was looking for.
Well, spoilers ahead: it wasn’t what I was looking for.
Turns out, just because I did a little research doesn’t mean that I’ll get what I was looking for.

After another shopping spree and a little more research, I ended up investing in a Garmin smartwatch, and honestly, it has been the best decision ever.
So to save my readers from the troubles I went through, I came up with a 101 Basics on how to choose a smartwatch for yourself.
1. First off, I recommend you decide on the basics. (before the hype gets you)
We often think that we have to either start big or not start at all, but take it from me, this is not the case.
Start from the basics: decide on the non-negotiables, including the activity, sport type, price range, utility, and brand. It would be helpful to pen down all the things you don’t need. This is a decision-making heuristic called elimination by aspects.
By the end, you will have an air-tight list of things you’re looking for in a watch. When I was buying one for the second time, this is how I landed on the Garmin Forerunner 570.
2. Check how the smartwatch measures the sports activity that you actually do!
Yeah, all of them offer a flurry of activities that they supposedly measure. But just because it tracks your activity, does it track it correctly? Before investing, check the parameters of reading your specific sport activity. A generic calorie counter and heart rate reader won’t cut it anymore.

There’s more to an activity than those two. Figure out what your sport-specific parameters are and see if the watch you’re interested in buying carries them!
The thumb rule is that a fitness smartwatch should track accurate metrics, have reliable sensors, and provide insightful data instead of token data.
This is exactly where Garmin fitness smartwatches shine. While they offer many activities to choose from, their data metrics are top-notch. They have detailed insights such as GPS-based pace, distance, cadence, elevation tracking, training load, recovery metrics, and VO2 max estimates.
And if you’re looking for unisex Garmin smartwatches, you must check out the collection at 1970 Store!
3. Do you want to push buttons or use a touchscreen?
Some watches come with push buttons, some with only a touch screen, and some with both. Depending on your usage, you should decide whether you want one or both.

Fitness watches with buttons come in handy during heavy workouts during rainy seasons, or in places where you have to use gloves, while touch screens come in use during light workouts or running errands.
4. How long do you see yourself using the watch?
Don’t just choose a smartwatch because it looks good and is ‘in’ right now. Even the best watch would be a waste if you don’t use it for more than 6 months.
So when you think of a watch, ask yourself whether you can see yourself using the watch 2 years from now.
And another important question to ask would be, if you’re planning to use it for that long, would the software stand the test of time? Would it offer you updates and maintain its marketed shelf life?

5. Choose brand credibility over whoever is offering you the greatest deals
Although it is easier said than done, in the long run, this is what matters the most. I say this from personal experience because I bought a smartwatch as it was the cheapest and boasted of having the same features as any other premium brand, but what I didn’t take into consideration was the brand's credibility.
I barely used the watch for a month because it didn’t track anything accurately and often ran out of battery. So it is always better to go for products made by trustworthy and credible brands.
Think of it this way, you’re not just paying for the product, you’re paying for the effort the brand puts into their craft, and the details.
6. Buy from an authorized reseller
Choosing where you buy your watch from is just as important as choosing the right watch for yourself.
Since smartwatches rely heavily on software and sensors, the warranty plays an important role. When you buy from unauthorized platforms, you miss out on the warranty, and you’re not sure if you’re getting the original product.
The 1970 Store is one such platform that has curated a list of premium products from smartwatches to grills. They ensure that when you buy from them, you receive:
- -Official manufacturer warranty
- -100% genuine products
- -Reliable after-sales support
Don’t you love it when you realize that shopping doesn’t have to be a gamble?
You know what you want, you know the facts, and the entire experience feels like a cakewalk, as shopping should.

But in case you’re still not sure of what exactly to choose, you can always talk to our customer advisors.
Bookmark this smartwatch buying guide and come back to it once you have locked in on a watch. See if it checks all the boxes.
Happy shopping!
Too Long? Didn’t Read!
In a nutshell, here are a few key factors you should consider:
- Price range
- The kind of insights the smartwatch provides about your activity
- Battery life
- The type and frequency of software updates it receives
- Durability, including build quality and overall shelf life
While tracking your activity, a Garmin smartwatch keeps a record of detailed insights such as GPS-based pace, distance, cadence, elevation, training load, recovery metrics, and VO₂ max estimates.